Martyna
Chilczuk
Schumacher
Film Festival
EVENT BRANDING
This school project features a four-day event that celebrates the cinematic legacy of director Joel Schumacher. I chose to center the design around The Phantom of the Opera as it is my favorite of his musicals, and a film I have fond memories of watching with my parents while growing up in Poland. The third day of the festival features Phantom on the big screen, surrounded by other Schumacher classics like Batman Forever, Dying Young, and a masquerade ball inspired by his dramatic visual style.
Brochure Design with essential event information about the event
Visual Identity
The visual identity blends boldness and elegance to appeal to Schumacher’s wide audience, including young adults. A modern design style meets dramatic elements, with a black, white, and yellow color scheme. Abstract illustrations of Phantom of the Opera bring a contemporary twist to the classic, while the layout remains clean and engaging across posters, brochures, and event passes.
Three poster designs featuring a Phantom of the Opera graphic
A closer look at the posters